Joe Bovino recently published Bitchology (Review | Amazon). It’s a guide for women on how to approach relationships and dating, without the typical feminist drivel that they’ve been spoon fed for years. It’s a tough-love type of guide, but so important for women to read–and men too.
I wanted to reach out to Joe about his experiences in publishing, especially books that have garnered him a ton of criticism. He divulges that and more in this Q&A.
What has your reaction been to getting so much hate for your books? How did you deal with the criticism and 1-star sabotage reviews?
I knew my books would trigger some people, but I didn’t expect the reaction from feminists to be so over-the-top. Their hostility toward men who dare to question feminist groupthink, feigned indignation, and shameless hypocrisy really shocked me a few times.
It started with my first book, Field Guide to Chicks of the United States, when bloggers from Jezebel and Huff Post Women trashed the book four months before the book was printed or otherwise available for anyone to read. They literally judged the book by its cover and, naturally, failed to see the humor in it. Then, about a year later, once actual readers began to positively review the book, the same feminists at Jezebel had the balls to copy my field-guide concept, without attribution, in two blog posts that went on to become top-10 posts in 2014. It was a low blow, and I considered a lawsuit, but I decided to let it go and get to work on something else.
Then my third book, Chicaspotting: A Field Guide to Latinas of the United States (Review), drew the ire of Northeastern “feministas” who tried to ban it with a campaign to pressure Amazon by calling my book racist, sexist, and all the rest, and vandalizing the book’s sale page with a slew of phony 1-star reviews. Frankly, I couldn’t believe it. I’ve always enjoyed the company of Latinas, especially during my bachelor days in Los Angeles and Miami, and I wrote Chicaspotting because I was genuinely interested in the differences between different cultures and subcultures, but that didn’t matter to these hyper-sensitive critics in search of a white devil. The bloggers at Latina magazine and other cesspools of militant feminism masquerading as authentically Latin couldn’t see past the fact that a white dude dared to address them in a humorous, politically incorrect manner.
I asked Amazon to remove the fake 1-star reviews, much like they just did for Megyn Kelly after some over-zealous Trump supporters trashed her new book in the same way. But Amazon refused, mainly on free speech grounds. Eventually, customers who read and enjoyed the book added positive (mostly 5-star) reviews, which was helpful, but the book’s rating after 80 reviews is still stuck around 2.5 stars, and it’s a lot better than that.
Rather than worry about reviews that are out of my control, I decided to write a book for women about dating and relationships that confronted the BS and propaganda of feminists directly and proposed another plan for finding and keeping a high-quality man. I titled it Bitchology: Truth and Lies about Who Men Love and Marry, and released it just two months ago. Like my other books, it became an Amazon #1 bestseller out of the gate, but it’s just a matter of time before the feminists trash it too. It’s okay with me, as long as the word gets out.
One final note about Bitchology that’s worth mentioning. I reached out to Sherry Argov, the author of the perennial #1 bestselling book for women on dating, Why Men Love Bitches, because I was eager to debate her on the merits of her claim. Well, when she realized that I’d trashed her thesis and book in mine – I didn’t hide the fact – she chickened out fast. Rather than have a civil discussion about what strategy will really help American women to get what they want, she’s worried about losing book sales if she’s exposed as a fraud. It’s a shame because we could probably help a lot of women by at least trying to find common ground.
What was your inspiration to write, Bitchology, a book to help women? It seems like most guys would be bitter towards women, especially when female “journalists” and writers so viciously slandered you and your past works.
I didn’t write Bitchology for feminists and self-described bitches who attacked me personally and trashed my work. I wrote it for all of the good women out there who are trying to navigate a very dysfunctional American dating scene and make some smart dating and relationship decisions. My thesis is pretty simple: High-quality men don’t love and marry bitches, but they aren’t looking for a doormat either. They looking for a different kind of women – a confidently feminine one or “Keeper,” and Keepers are in short supply these days.
I hope that comes as encouraging news for high-quality women in search of high-quality men, but we’ll see.
Is feminism losing ground? It seems like they continue to push their boundaries, and will inevitably push too far and face a backlash.
Feminism lost ground when Hillary Clinton lost to Trump, and thank God she did. I would love to see a female President someday and have always admired female leaders like Margaret Thatcher, but Hillary was and is a militant, third-wave feminist, and electing a woman like that as President would have been a fucking nightmare.
I also know from personal experience and my research that most American women reject the current brand of feminism as not representative of their views and lifestyle. They can see that feminism isn’t about equal rights and justice under the law or equal opportunity in the marketplace anymore. It’s about women trying to be men. Feminists these days want to look, sound, and act like men in every way, especially when it comes to sex, while they try to emasculate actual men at the same time. And it’s a complete turn off.
You’re currently living abroad, in Colombia. What led you there?
I moved to Medellin, Colombia in September and love it here. I’ve always wanted to work and live abroad for a while, learn to speak a foreign language and, yes, maybe meet a Colombian Keeper. There is no shortage of beautiful, confidently feminine women here, as you may know.
I’m sure I could find a Keeper without leaving the United States if I lived in Miami, some part of Texas or another southern State, or maybe somewhere in the Midwest, for example, but I felt trapped in Delray Beach, FL, where I lived for the last few years. If I stayed there, chances are I’d settle for less than what I wanted, especially when it comes to women, and I’m not the type of guy to settle. So, I left.
The only thing I miss about south Florida is my parents, who still live there, but Medellin is only a 3-hour direct flight away, and I speak with them regularly by phone, FaceTime, and Skype, and we’re all be together again in Los Angeles for Christmas.
What can we do as men to encourage women to become ‘keepers’? Or do women have to reach this on their own accord?
That’s an excellent question. I think men can make a difference by continuing to speak their minds and telling it like it is. Women need to hear the truth, especially when it’s politically incorrect or uncomfortable in some way.
Too many guys go with the flow and tell women what they want to hear. I understand it, and I don’t expect guys to save women from themselves – we’re all ultimately responsible for our own decisions – but it would be nice to see more confidently masculine guys hooking up with Keepers. That’s a recipe for success and happiness.
Do you want to tell us about any current or future projects you’re working on?
I’ve got two projects in the pipeline.
First, I’m going to write how-to book about my business at BestsellerInYou.com, where I help folks to quickly and easily turn their ideas into bestselling books. I plan to spill the beans on my process and help as many people as possible to stop procrastinating and finally write the book – or bestseller – in them. There’s never been a better time to go for it, and none of us are getting any younger!
Second, I’m going to write a screenplay based on my first book, Field Guide to Chicks of the United States. An A-list actor has already expressed interest and asked for a treatment. Now, I just gotta get it done, and I will.
Coming soon to a theater near you…
That sounds awesome! I’ll get the popcorn ready.
A big thanks to Joe for taking the time to respond to these questions. You can see he is a great writer, and if you enjoyed this Q&A you will enjoy his books:
- Field Guide to Chicks of the United States
(Check out his Amazon page)
The books do an excellent job blending humor with insight on women and dating. You’ll definitely enjoy them.